Mannleys Market Update – September 2026
Welcome to this month’s property market update from Mannleys Sales & Lettings. Here’s a roundup of where things stand right now — and what to keep an eye on in the coming months.
As we move into autumn, pricing and affordability remain central to the Telford property market. For sellers, attracting interest means offering clear value against competing homes. For landlords, rising rents need to be balanced with the costs of ownership and the benefits of a settled tenancy.
The sales market: active, but price-sensitive
The latest figures published in September put the average property price in Telford and Wrekin at £227,000 in July 2026, up 3.2% over the year, compared with growth of 1.5% across the West Midlands. These provisional figures show local price growth, although completed sales inevitably reflect decisions made earlier in the year. Source: Office for National Statistics
Meanwhile, Zoopla’s late-summer market update highlighted a sharper seasonal slowdown and greater choice for buyers. That makes the initial asking price particularly important as sellers compete for autumn interest. Source: Zoopla
For anyone selling in Telford, our advice is straightforward: base your price on recent comparable sales and the competition buyers can view today. An asking price needs to give people a reason to book a viewing, particularly when several similar homes fall within their budget.
Presentation matters too. Strong photography, clear information and a well-prepared home help buyers understand what they are getting for their money. However, marketing and pricing need to work together.
If viewings are limited or repeated feedback raises concerns about value, an early review can help. A price adjustment should be a considered response to the evidence, with a clear purpose: reaching the right buyers and generating fresh interest.
What does this mean for buyers?
More choice gives buyers greater scope to compare homes and negotiate. It does not guarantee that every seller will accept an offer below the asking price. The strength of an offer also depends on the buyer’s funding, chain and ability to proceed.
Before making an offer, check your budget against current mortgage products and ensure your Agreement in Principle is up to date. If you are also selling, look at the overall cost of moving, including the difference between your sale and purchase prices.
Mannleys works closely with Elevate Mortgage Group, whose advisers can help you understand your borrowing position and assess the affordability of your next move.
The lettings market: rents continue to rise
Average private rent in Telford and Wrekin reached £861 per month in August 2026, up 6.6% over the year, compared with a 4.9% increase across the West Midlands.
Local monthly averages by property size were:
Property size Average monthly rent
- One bedroom £600
- Two bedrooms £771
- Three bedrooms £954
- Four or more bedrooms £1,358
These figures provide a broad benchmark. They are not individual rental valuations or solely a measure of newly advertised rents. Source: Office for National Statistics
Nationally, Rightmove’s second-quarter report recorded an average of ten enquiries per rental home, compared with eleven a year earlier and five before the pandemic. Available rental stock was 1% lower than a year earlier. This suggests continued competition for homes, although conditions are less intense than at the 2022 peak. Source: Rightmove Rental Trends Tracker
What does this mean for landlords?
A rising rental average should prompt a review of your property’s position. Location, condition, energy efficiency, parking and outside space all influence what tenants will consider good value.
The aim should be a sustainable return across the year. A higher asking rent can lose its advantage if it leads to a longer empty period, while retaining a reliable tenant can provide valuable continuity.
Review rental income alongside mortgage payments, maintenance, insurance, management and other ownership costs. For prospective landlords, allowing for repairs and periods without rent will give a more realistic picture of an investment’s performance.
Looking ahead
For anyone hoping to move before Christmas, September is a useful point to get organised. Having finances checked, solicitors instructed and paperwork ready can reduce avoidable delays, although completion will depend on the circumstances of the sale and any chain.
Whether you are selling, buying or letting, our focus remains the same: realistic advice, clear communication and a plan that reflects your property and your priorities.
Contact Mannleys Sales & Lettings for a clear assessment of your next move.
Figures reflect information available in September 2026. Published averages relate to different reporting periods; individual sale prices and achievable rents will vary.